COVID-19 BROADCASTER RESOURCES

South Dakota Coronavirus Information Resources:

  • South Dakota DHS website on Coronavirus, including stats, press releases and more.   Access here.

Coronavirus Information Resources:

  • Centers for Disease Control & Prevention (CDC) Communication Resources (including video, fact sheets, and posters).  Access here.
  • National Institute of Allergy & Infectious Diseases (NIA) Resource page on Coronavirus.  Access here.
  • United States Surgeon General Dr. Jerome Adams contact page.  Access here.
  • National Jewish Health Coronavirus Information & Resources, includes travel tips, myth busting and more.  Access here.

NAB Coronavirus Response Tool Kit:

  • Operational and Editorial Tookits, PSAs, Public Service Stories.
    As local radio and television broadcasters navigate the editorial and operations challenges presented by COVID-19, the National Association of Broadcasters (NAB) is providing tools and resources to help stations accurately cover this issue and prepare for the impacts on your staff, community and business.   Access here.
  • Providing Relief to Broadcasters During the COVID-19 Pandemic.
    A guide from the Small Business Administration and a guide from the US Chamber of Commerce on Small Business Loans related to COVID-19.     Access here.
  • The Small Business Owner’s Guide to the CARES Act    Access here.

Webinars:

A Broadcaster’s Guide to the Newly-Available SBA Loans      Webinar Slides
        (NASBA & Pillsbury Webinar)
Our recording has extra time at the beginning so we recommend you skip or fast forward two minutes.
Chris Lytle Resources:

  •  Prospecting Magic: How to Get More First Meetings (Pandemic Edition)      (Chris Lytle 3/22/2020)
  •  Here’s the link to a collection of 44 of the best YouTube videos on sales, advertising and leadership. He’ll be adding more content to this page regularly. If you’re salespeople are working at home, these ideas will help you bounce back quickly when things “normalize.”
  • This link is to an article, Economic Update: April 6, 2020: Partial V Shape. Share it with your sales team. And consider having them share it with their advertisers and prospects. It will help people see there’s a plan to get the economy going

Local Broadcast Sales Resources:

        How to Work from Home (A new dynamic for many sellers)
         http://localbroadcastsales.com/how-to-work-from-home/

        WHAT’S YOUR COVID-19 STRATEGY?
         https://localbroadcastsales.com/whats-your-covid-19-strategy/

        COVID-19 SERIES: BE THE BEST IN YOUR MARKET!
         http://localbroadcastsales.com/covid-19-be-the-best-in-your-market-part-1/ presented by Gary Moore.
http://localbroadcastsales.com/covid-19-be-the-best-in-your-market-part-2/ presented by Mark Levy
http://localbroadcastsales.com/covid-19-be-the-best-in-your-market-part-3/ presented by Tim Burt
http://localbroadcastsales.com/covid-19-be-the-best-in-your-market-part-4/  presented by Paul Weyland
http://localbroadcastsales.com/covid-19-be-the-best-in-your-market-part-5/ Q & A with Panel
http://localbroadcastsales.com/covid-19-be-the-best-in-your-market-part-6/ Q & A with Panel
http://localbroadcastsales.com/covid-19-be-the-best-in-your-market-part-7/ Q & A with Panel

Coronavirus and Your Station:

  1. Supplies: You need to have adequate supplies of cleaning materials to keep your station as safe as possible for employees.
  2. Cross training/working from home: In case your employees are exposed, and need to be quarantined, you may want to evaluate who could help cover their workload while they are out, as well as having computers or other equipment to allow them to work from home.
  3. Employees: You may want to review with your corporation the leave policy in case someone is required to self quarantine at home, or has become infected with the virus. In addition, you may want to consider policies for employees who have school aged children in case their school is closed, and they will need to be able to take care of their children.
  4. Public access to studios:  Read David Oxenford’s article (3/17/2020) “FCC’s 2018 Abolition of Main Studio Rules Means Broadcast Studios Do Not Need to Be Open to the Public During Coronavirus Outbreak”  Read here.
  5. Essential Planning for Broadcasters Facing Coronavirus Restrictions on Access to Facilities and News Events:  Read David Oxenford’s article (3/23/2020) Read here.
  6. Applying the FCC Guidance on No-Charge Spots and Lowest Unit Charge During the Pandemic, David Oxenford, March 30, 2020  Access Here
  7. FCC Filing Deadline Extensions.  The Media Bureau granted (attached) broadcasters additional time to file their children’s TV reports and quarterly issues/programs list. In the attached Notice, the Bureau extended the deadline for filing the first Children’s Television Programming Reports on the FCC’s revised form (Form 2100, Schedule H) from March 30 to July 10, 2020. In addition, the deadline for radio and TV broadcasters to place their first quarter issues/programs lists into their online public files was extended from April 10 to July 10, 2020. (As a result, the filing deadline for both the first and second quarter issues/programs lists will be the same.)
  8. Managing Through the Crisis: What Station Managers Need to Know About the FCC Today
    Presented by David Oxenford, State Broadcast Association Webinar, April 2, 2020

Broadcast News Reporting Guidance:

  • Poynter’s Al Tomkins: “How Newsrooms Can Tone Down Their Coronavirus Coverage While Still Reporting Responsibly.”  Read here.
  • Poynter article: “AP Stylebook Tips on the Coronavirus.”  Read here.
  • Poynter article: Tips for working from home. Read here.
  • Poynter article: How journalists can fight stress from covering the coronavirus. Read here.
  • Poynter article: Avoiding misinformation during a pandemic. Read here.
  • Sign up for a daily COVID-19 newsletter from Poynter.

Other Resources: