COVID-19 BROADCASTER RESOURCES

South Dakota’s Small Business Grant Program: Download Fact Sheet
On October 5, the legislature passed funding authority for Governor Noem’s proposed $400 million Small Business Grant Program, designed to provide direct grants to businesses negatively impacted by COVID-19. The application process is slated to begin on October 13, 2020 and end on October 23. Thousands of businesses are expected to apply during this two-week period, so it is extremely important that businesses are prepared for the application process.

The application will be online – paper forms will not be accepted. Once live, the application will be located at covid.sd.gov/smallbusiness-healthcare-grants.aspx (this page will be continually updated as more information becomes available).

In the meantime, here are a few items you should have ready:

  • Your Taxpayer Identification Number (TIN) and legal business name used to register with the IRS. It will be very important that the official business name on your grant application matches your TIN.  If you are unsure of this information, call the IRS at 1-800-829-4933 and request an IRS 147C Letter.
  • Relevant business information for March through August 2020 and 2019 (profit and loss sheets, balance sheets, etc.).
  • The amount of any federal aid received (PPP or other COVID-related grants or loans).
  • Bank Routing and Account numbers (for depositing grant funds).

Program Details
$400,000,000 in federal funds for grants up to $100,000 (and no less than $750) per qualifying business. Eligible businesses must be located in South Dakota; have a reduction in business of at least 25 percent; and not have gross revenues exceeding $38.5 million.

Grant amounts are based on cash flow from operations March through August:

  • “2019 cash flow from operations” is 2019 income (March through August) minus 2019 cash expenses (March through August, excluding depreciation, amortization, and noncash expenses) minus term debt principal payments (March through August);
  • “2020 cash flow from operations” is 2020 income (March through August) minus 2020 cash expenses (March through August, excluding depreciation, amortization, and noncash expenses) minus term debt principal payments (March through August);
  • “Federal aid” is any Paycheck Protection Program (PPP) funds or other federal COVID funding received by the business in 2020; and
  • “Reduction in business” is 2020 cash flow from operations minus 2019 cash flow from operations plus Federal aid.

Once all applications are received: 
Grants will be made based on a pro-rata share of available funds. After applying, we anticipate that application review will take about a month before funds will be dispersed. Because the number of applicants is unknown, it is important to complete an application if you have any desire to access available funds, even if you don’t think you qualify.

Dispersal of funds:
All funds must be dispersed by December 30, 2020, so if there are limited applicants and funds remaining, the provisions of the program may be changed. That means only businesses that have submitted applications by the deadline would be eligible for additional funds, even if they were ineligible in the first round.

SD’s Small Business Start-Up Grant Program: Download Fact Sheet
On October 5, the legislature also passed funding authority for a $10 million Small Business Start-Up Grant Program, designed to provide direct grants to new businesses negatively impacted by COVID-19. The application process is slated to begin on October 13, 2020 and end on October 23. This program is for businesses that registered with the Secretary of State or the Department of Revenue between September 1, 2019 and June 1, 2020. View the fact sheet for full details on this program.

 

South Dakota Coronavirus Information Resources:

  • South Dakota DHS website on Coronavirus, including stats, press releases and more.   Access here.

Coronavirus Information Resources:

  • Centers for Disease Control & Prevention (CDC) Communication Resources (including video, fact sheets, and posters).  Access here.
  • National Institute of Allergy & Infectious Diseases (NIA) Resource page on Coronavirus.  Access here.
  • United States Surgeon General Dr. Jerome Adams contact page.  Access here.
  • National Jewish Health Coronavirus Information & Resources, includes travel tips, myth busting and more.  Access here.

NAB Coronavirus Response Tool Kit:

  • Operational and Editorial Tookits, PSAs, Public Service Stories.
    As local radio and television broadcasters navigate the editorial and operations challenges presented by COVID-19, the National Association of Broadcasters (NAB) is providing tools and resources to help stations accurately cover this issue and prepare for the impacts on your staff, community and business.   Access here.
  • Providing Relief to Broadcasters During the COVID-19 Pandemic.
    A guide from the Small Business Administration and a guide from the US Chamber of Commerce on Small Business Loans related to COVID-19.     Access here.
  • The Small Business Owner’s Guide to the CARES Act    Access here.

Webinars:

A Broadcaster’s Guide to the Newly-Available SBA Loans      Webinar Slides
        (NASBA & Pillsbury Webinar)
Our recording has extra time at the beginning so we recommend you skip or fast forward two minutes.
Chris Lytle Resources:

  •  Prospecting Magic: How to Get More First Meetings (Pandemic Edition)      (Chris Lytle 3/22/2020)
  •  Here’s the link to a collection of 44 of the best YouTube videos on sales, advertising and leadership. He’ll be adding more content to this page regularly. If you’re salespeople are working at home, these ideas will help you bounce back quickly when things “normalize.”
  • This link is to an article, Economic Update: April 6, 2020: Partial V Shape. Share it with your sales team. And consider having them share it with their advertisers and prospects. It will help people see there’s a plan to get the economy going

Local Broadcast Sales Resources:

        How to Work from Home (A new dynamic for many sellers)
         http://localbroadcastsales.com/how-to-work-from-home/

        WHAT’S YOUR COVID-19 STRATEGY?
         https://localbroadcastsales.com/whats-your-covid-19-strategy/

        COVID-19 SERIES: BE THE BEST IN YOUR MARKET!
         http://localbroadcastsales.com/covid-19-be-the-best-in-your-market-part-1/ presented by Gary Moore.
http://localbroadcastsales.com/covid-19-be-the-best-in-your-market-part-2/ presented by Mark Levy
http://localbroadcastsales.com/covid-19-be-the-best-in-your-market-part-3/ presented by Tim Burt
http://localbroadcastsales.com/covid-19-be-the-best-in-your-market-part-4/  presented by Paul Weyland
http://localbroadcastsales.com/covid-19-be-the-best-in-your-market-part-5/ Q & A with Panel
http://localbroadcastsales.com/covid-19-be-the-best-in-your-market-part-6/ Q & A with Panel
http://localbroadcastsales.com/covid-19-be-the-best-in-your-market-part-7/ Q & A with Panel

Coronavirus and Your Station:

  1. Supplies: You need to have adequate supplies of cleaning materials to keep your station as safe as possible for employees.
  2. Cross training/working from home: In case your employees are exposed, and need to be quarantined, you may want to evaluate who could help cover their workload while they are out, as well as having computers or other equipment to allow them to work from home.
  3. Employees: You may want to review with your corporation the leave policy in case someone is required to self quarantine at home, or has become infected with the virus. In addition, you may want to consider policies for employees who have school aged children in case their school is closed, and they will need to be able to take care of their children.
  4. Public access to studios:  Read David Oxenford’s article (3/17/2020) “FCC’s 2018 Abolition of Main Studio Rules Means Broadcast Studios Do Not Need to Be Open to the Public During Coronavirus Outbreak”  Read here.
  5. Essential Planning for Broadcasters Facing Coronavirus Restrictions on Access to Facilities and News Events:  Read David Oxenford’s article (3/23/2020) Read here.
  6. Applying the FCC Guidance on No-Charge Spots and Lowest Unit Charge During the Pandemic, David Oxenford, March 30, 2020  Access Here
  7. FCC Filing Deadline Extensions.  The Media Bureau granted (attached) broadcasters additional time to file their children’s TV reports and quarterly issues/programs list. In the attached Notice, the Bureau extended the deadline for filing the first Children’s Television Programming Reports on the FCC’s revised form (Form 2100, Schedule H) from March 30 to July 10, 2020. In addition, the deadline for radio and TV broadcasters to place their first quarter issues/programs lists into their online public files was extended from April 10 to July 10, 2020. (As a result, the filing deadline for both the first and second quarter issues/programs lists will be the same.)
  8. Managing Through the Crisis: What Station Managers Need to Know About the FCC Today
    Presented by David Oxenford, State Broadcast Association Webinar, April 2, 2020

Broadcast News Reporting Guidance:

  • Poynter’s Al Tomkins: “How Newsrooms Can Tone Down Their Coronavirus Coverage While Still Reporting Responsibly.”  Read here.
  • Poynter article: “AP Stylebook Tips on the Coronavirus.”  Read here.
  • Poynter article: Tips for working from home. Read here.
  • Poynter article: How journalists can fight stress from covering the coronavirus. Read here.
  • Poynter article: Avoiding misinformation during a pandemic. Read here.
  • Sign up for a daily COVID-19 newsletter from Poynter.

Other Resources: