How to Get More From Your Current Customers!
Featuring Chris Fleming, President of CD Media Consulting
LBS LIVE WEBINAR TUESDAY, DECEMBER 13TH at 11:00am CT.
Join this tremendous session and start the new year right!:
Broadcast and digital sellers are always interested in skill sets that position them to sell more advertising to their existing accounts. Learn how to become a Doctor of Advertising solutions. In today’s climate, how and why selling long-term campaigns is better than short-term. We will also discuss why most contracts are sold with inadequate frequency to be effective. Finally, we will cover pricing concerns and how to deal with them by understanding your customer’s margin and markups and why they are important elements in your selling process.
See the attached flyer for more information, or sign up today at https://localbroadcastsales.com/lbswebinars/
Chris Fleming, our presenter’s bio: President CD Media Consulting Victor Valley (CA), Executive VP and GM El Dorado Broadcasters Victor Valley (CA) and Yuma (AZ), Exec VP and GM Neuhoff Media Lafayette (IN), CRO and GM Ramar Communications Lubbock (TX), Acct Dir and Mkt. Dev. Specialist New Revenue Solutions Atlanta (GA), VP and Managing Member CD Broadcasting Atlanta (GA), Exec VP of Operations Archway Broadcasting Atlanta (GA).
We look forward to seeing your selling teams at this timely webinar designed for sellers and leaders who sincerely want to impact the new year positively!